Our comprehensive Financial Promotion Policy Template Pack includes 5 essential policies and templates for complying with the COBS 4 rules. The templates have been recently updated to include the approver permission gateway rules. The exclusive 27-page Financial Promotion Policy is fully customisable and covers the main modules and requirements. It can be customised to suit any regulated firm, including, but not limited those with CONC 3, COBS 4, ICOBS 2.2, MCOB 3A, BCOBS 2, CMCOB 3 and FCOB 4 obligations.
Firms communicating financial promotions are obligated to ensure the information provided is fair, clear and not misleading. The templates in this pack can help you define your objectives, comply with FCA obligations and approve your financial promotions. It is essential to be able to promote your products, services and business. However, poor, inaccurate or unsuitable promotional materials can result in risk and harm to individuals. Approving your financial promotions and ensuring they comply with the latest rules and Acts protects your business and consumers.
If you are complying with the FCA’s financial promotions rules to meet your Consumer Duty obligations, visit our Consumer Duty Toolkit which contains the templates noted on this product page alongside a suite of Duty policies and controls.
About the Financial Promotion Policy Template Pack
A financial promotion is a communication that contains an invitation or inducement to engage in a financial product or service. Regulated firms must ensure that all financial promotional materials and content are free from jargon, non-misleading, clear and accurate. This includes informing consumers about the risks, benefits and warnings associated with certain regulated products. If you have obligations under the Financial Services and Markets Act 2000 and subsequent amendments, this Financial Promotion Policy Template Pack is for you.
- Essential financial promotion policies, checklists and templates for COBS 4 compliance.
- 100+ checklist assessment questions to carry out gap analysis on your financial promotion, approver permission, client communication and distance marketing obligations.
- Extensive and exclusive 27-page Financial Promotion Policy Template covering the mandatory rules and requirements.
- Ready-to-use, fully customisable content with simple corporate branding and guidance.
Customisable and available for instant download after payment. Includes:
- PDF Customisation & Guidance Document
- 27-page Financial Promotions & Client Communication Policy Template
- Financial Promotions Approval Assessment Template
- Financial Promotions Register (Excel)
- Financial Promotions Gap Analysis Checklist (Excel)
- Distance Marketing Checklist (Excel)
- Policy Statement, Purpose & Scope
- Overview & Objectives
- Communication & Promotion Controls
- Telephone and Electronic Communications
- Social Media Promotions
- Promotions Not in Writing
- Restrictions
- The Consumer Duty
- Retail Communications Obligations
- Product Approval Process
- Approving Financial Promotions
- Financial Promotion Approval Process
- Permission to Approve Promotional Materials
- Types of Promotion
- Policies, Systems and Controls
- Monitoring Approved Promotions
- Ongoing Monitoring
- Record Keeping
- Financial Promotion Register
- Responsibilities
Financial Promotion Pack Samples
There are several templates in the pack. The sample pages provided on the right are a small selection.